Email Marketing
Our Approach
Segmentation & Personalization
The right message to the right person at the right time.
Segmented email campaigns generate 760% more revenue than one-size-fits-all blasts. Personalization isn't just using someone's first name — it's delivering content that's genuinely relevant to their situation.
Segmentation Dimensions
- Behavioral — Based on website activity, email engagement, purchase history
- Demographic — Industry, company size, job title, location
- Lifecycle stage — New subscriber, active prospect, customer, at-risk, churned
- Engagement level — Highly engaged, moderately engaged, dormant
- Purchase behavior — Frequency, recency, monetary value (RFM analysis)
Related
What We Do
Welcome Sequences
First-impression email sequences that onboard new subscribers, build trust, and drive early engagement and conversions.
What We DoNurture Campaigns
Multi-touch email sequences that educate prospects, build trust, and systematically move them toward conversion.
Our ApproachA/B Testing for Email
Systematic A/B testing of subject lines, content, send times, and CTAs to continuously improve email performance.
Ready to get started with email marketing?
Let's talk about what's possible for your business.