Terms of Service

1. Agreement to Terms

By accessing or using wieldr's website (wieldr.com) or services, you agree to be bound by these Terms of Service ("Terms"). If you do not agree, you must not use our services.

Service Provider: wieldr AB, a company registered in Sweden
Governing Law: Swedish law
Contact: hello@wieldr.com

2. Services Description

wieldr provides AI-powered marketing services, including but not limited to:

• Paid advertising management (Meta, Google, LinkedIn, TikTok, etc.)
• Content creation and copywriting
• SEO optimization
• Email marketing
• Analytics and reporting
• Social media management

Services are provided on a month-to-month subscription basis unless otherwise agreed in writing. Specific deliverables are outlined in individual Service Agreements or Statements of Work (SOWs).

3. Eligibility

You must be at least 18 years old and have the legal authority to enter into this agreement. By using our services on behalf of a company, you represent that you have authority to bind that entity to these Terms.

4. Account Registration

• You are responsible for maintaining the confidentiality of your account credentials
• You must provide accurate and complete information
• You are responsible for all activities under your account
• Notify us immediately of any unauthorized access or security breach

5. Payment Terms

5.1 Subscription Fees

• Fees are billed monthly in advance unless otherwise agreed
• Prices are listed in EUR or SEK and exclude VAT (added for EU customers)
• Payment is due within 14 days of invoice date
• Late payments may incur interest as permitted by Swedish law

5.2 Ad Spend

Advertising spend (e.g., Meta Ads, Google Ads) is separate from our service fees and billed directly by the platforms. We do not mark up ad spend. You are responsible for providing payment methods to advertising platforms.

5.3 Refunds

No refunds are provided for subscription fees already paid. Services are provided on a prepaid basis. If you cancel mid-month, you retain access until the end of the billing period.

6. Cancellation Policy

• You may cancel at any time with 30 days' written notice
• Send cancellation requests to hello@wieldr.com
• Cancellation takes effect at the end of the current billing period
• No refunds for partial months
• We may terminate for non-payment, breach of terms, or illegal activity (immediate termination)

7. Intellectual Property

7.1 Ownership of Deliverables

Upon full payment, you own the rights to all deliverables created specifically for you (e.g., ad copy, graphics, content). We retain rights to:

• Our proprietary processes, workflows, and methodologies
• Templates, tools, and frameworks used to create deliverables
• Anonymized data and insights derived from campaigns

7.2 Portfolio & Case Studies

We may use anonymized campaign results and non-confidential deliverables for marketing purposes unless you explicitly opt out in writing.

8. Client Responsibilities

You agree to:

• Provide timely feedback, approvals, and necessary assets (logos, images, brand guidelines)
• Grant access to advertising accounts, analytics platforms, and other tools as needed
• Ensure compliance with advertising platform policies (Meta, Google, etc.)
• Provide accurate information about your products, services, and target audience
• Not use our services for illegal, fraudulent, or prohibited activities

9. Prohibited Uses

You may NOT use our services to:

• Promote illegal products, services, or activities
• Violate intellectual property rights or privacy laws
• Distribute malware, spam, or deceptive content
• Harass, defame, or discriminate against individuals or groups
• Violate advertising platform policies (e.g., Meta Community Standards, Google Ads policies)

Violation of prohibited uses may result in immediate termination without refund.

10. Warranties & Disclaimers

We specifically disclaim:

• Merchantability: No guarantee services will meet your requirements
• Fitness for purpose: No guarantee of specific results (e.g., conversions, ROI, traffic)
• Non-infringement: We are not responsible for third-party IP claims
• Uptime: We do not guarantee uninterrupted or error-free service
• Accuracy: We make reasonable efforts but do not guarantee 100% accuracy in reporting or execution

Marketing results depend on many factors outside our control (market conditions, product-market fit, competitive landscape, platform algorithm changes, etc.). We do NOT guarantee sales, leads, traffic, or any specific outcome.

11. Limitation of Liability

We are NOT liable for:

• Lost profits, revenue, data, or business opportunities
• Indirect, incidental, consequential, or punitive damages
• Third-party actions (e.g., platform bans, ad account suspensions)
• Errors, delays, or failures caused by third-party services (e.g., Meta, Google, hosting providers)
• Unauthorized access or data breaches caused by your negligence
• Changes to advertising platform algorithms, policies, or costs

This limitation applies even if we were advised of the possibility of such damages. Some jurisdictions do not allow limitation of certain damages; in such cases, our liability is limited to the fullest extent permitted by law.

12. Indemnification

You agree to indemnify and hold harmless wieldr, its employees, and partners from any claims, damages, or expenses (including legal fees) arising from:

• Your use of our services
• Your violation of these Terms
• Your violation of third-party rights (e.g., copyright infringement)
• False or misleading information you provide

13. Force Majeure

We are not liable for delays or failures caused by events beyond our reasonable control, including but not limited to: natural disasters, pandemics, wars, strikes, government actions, internet outages, or third-party platform changes.

14. Third-Party Services

Our services integrate with third-party platforms (Meta, Google, LinkedIn, TikTok, etc.). You are subject to those platforms' terms of service. We are not responsible for changes, outages, or policy violations by third parties.

15. Confidentiality

Both parties agree to keep confidential information (e.g., business strategies, campaign data, financial details) private. This obligation survives termination of services. Exceptions:

• Information that becomes publicly available
• Disclosure required by law
• Anonymized data for benchmarking or case studies

16. Dispute Resolution

16.1 Governing Law

These Terms are governed by the laws of Sweden, without regard to conflict of law principles.

16.2 Jurisdiction

Any disputes arising from these Terms shall be resolved in the courts of Stockholm, Sweden. By using our services, you consent to the exclusive jurisdiction of Swedish courts.

16.3 Informal Resolution

Before filing a lawsuit, you agree to attempt informal resolution by contacting hello@wieldr.com. We commit to good-faith negotiations for 30 days.

17. Changes to Terms

We may update these Terms at any time. Changes will be posted on this page with an updated "Last updated" date. Material changes will be communicated via email. Continued use of services after changes constitutes acceptance.

18. Severability

If any provision of these Terms is found invalid or unenforceable, the remaining provisions remain in full effect.

19. Entire Agreement

These Terms, together with our Privacy Policy and any signed Service Agreements, constitute the entire agreement between you and wieldr. No other representations or promises are binding unless in writing and signed by both parties.

20. Contact Information

For questions about these Terms, contact: